Entry Point Partners · Strategic Advisory

Turning international startups and scaleups into U.S. credible players.

We work with AI companies, consumer platforms, entertainment brands, and venture-backed startups preparing to enter, raise, launch, or scale in the U.S. market.

Built by operators with experience scaling Grindr, Pluto TV, Paramount, consumer platforms, AI startups, and global market launches.

Leadership experience
  • 01Scaled Grindr from ~1M to 5M+ users during early hypergrowth
  • 02Led marketing, partnerships, and international expansion at Pluto TV (Paramount)
  • 03Executed campaigns with Apple, Amazon, Samsung, Roku, and Microsoft
  • 04Drove 2,500+ media placements worldwide
  • 05Scaled startups, marketplaces, and consumer platforms across global markets
Positioning

Most international companies do not struggle in the U.S. because the product is weak.

They struggle because investors, partners, media, and customers do not immediately understand why the company matters.

The technology may be strong.

The team may be credible.

The product may already work.

But the positioning feels too technical, too local, or disconnected from how American investors, media, partners, and customers think.

We help close that gap.

We help companies become
  • · clearer to investors
  • · more credible to partners
  • · more relevant to customers
  • · better positioned for U.S. growth
What we do

Six disciplines, one outcome — U.S. market momentum.

01

U.S. Market Positioning

Adapt positioning, messaging, and market perception for American audiences.

02

Investor Narrative

Turn complex businesses into clearer, more fundable investment stories.

03

Go-To-Market Strategy

Growth systems across audience, distribution, launches, partnerships, and acquisition.

04

Strategic Relationships

Identify, prioritize, and activate the right operators, investors, media partners, platforms, creators, and commercial relationships.

05

Consumer & Platform Growth

Audience acquisition, subscription growth, lifecycle, funnel, and network-effect positioning.

06

Entertainment & Cultural Strategy

Visibility through partnerships, campaigns, platform strategy, and cultural positioning.

Select experience

Operator credentials across streaming, consumer, and AI.

5M+
Users scaled at Grindr from ~1M during early hypergrowth
3.5M
U.S. audience grown at Happn from ~1M users
2,500+
Media placements driven worldwide
150+
Locations reached expanding Curbstand
Final word

Preparing to enter the U.S. market, raise from U.S. investors, or reposition for American customers?

We help international companies pressure-test the story, sharpen the strategy, and build the relationships needed to create real U.S. market momentum.

Let's talk